Seven Steps To Improve Your Website
Posted by cwesterkamp on Jun 8, 2012 in Blog Posts | 0 comments
Basic Steps To Improve Your Website.
You want to establish your club website as the hub of information for your teams and members. A good website will literally keep everyone “on the same page” and help manage schedules and activities more efficiently.
- Make sure all your teams are directly connected to the club website and that team web pages link to the club’s home page and vice versa.
- Remind team managers, coaches, parents and athletes that news, announcements and important information will be promptly posted on the website. This will improve communication within the organization and increase the amount of people that go to your site.
- Send email blasts to specific user groups (parents, coaches, athletes) when you post “need to know” information on the website.
- Keep the website updated with the newest photos and bulletins and delete old outdated information. Ask your members to contribute photos and videos (they’ll love to see their stuff on the site and visit more frequently)
- Is important contact information updated and easy to find? We have reviewed hundreds or
- Do you provide a feedback channel? Members should have an email link to offer suggestions or provide information.
- Encourage your families and players to make your club site their home page on all of their browsers. This will increase your clubs’ website traffic.
The BIG PICTURE: consider the overall design of the website. Is it easy for the end user to find what they are looking for? Is it easy to navigate? Clutter is a common design problem. Does the website showcase the important information you want your members to see? If you have advertisers and supporters, are they prominently displayed? You might want to consider a new website design and we invite you to review the FREE WEBSITES available from the Active Youth Network.

